Adwuma Ye
Brand Expression
Visual Identity
Design Brief
Adwuma Ye is a sustainable and inclusive non-profit organisation based in Ghana, aiming to reduce waste and deforestation while supporting female emancipation and creating safe social workplaces for people with disabilities.
Stakeholders: 3 board members
Data [2010-2024]: Collected and recycled 38.778.060 water sachets
Goal: Translate recent redesigned logo’s into a visual identity and content.
Social Media
Design for Marketing
Content Calendar
Sales Growth
Stakeholder Management
Anniversary Infographic
Design Results
Tone of voice: happy // hopeful
Deliverables:
:// brand assets
:// brand guide
:// social media templates (posts/stories/ banners on Instagram, Facebook, LinkedIn)
:// content calendar for first designs
:// infographic 12.5 year celebration
Growth customers / year : 233%
[2022] 17.995 —- [2023] 42.017
Wilde Ganzen
Primary Content
Wilde Ganzen
Secondary Content
Planeet in Actie
Brand Expression
Visual Identity
Design Brief
Planeet in Actie is a free and interactive teaching package that introduces children to sustainable themes such as green energy, the circular economy, pollution, and global warming.
Target group reach[10/25]: 3200 students, 112 classrooms and 5500 parents.
Goal: Expand brand expression, create social media content, explore logo redesign.
Social Media
Design for Marketing
Promotional Materials
iDelft
Content Development
Social Media
B2B :// via Blackbear
Programming
[://]
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DESIGN+PORTFOLIO 